Creativity doesn’t always come naturally to us. By definition, creativity is something new and different; and although novelty is exciting, it can also be a little scary. We’re taught to choose what’s familiar, to do what’s been done a thousand times before. Soon we’re so used to staying in that well-worn rut that venturing into new terrain seems an enormous and risky departure.
I mentioned this before, we’re afraid of change. It frightens us. However, embarking into new territory need not be feared, but rather practiced. Keith Sawyer, the author of Zig Zag: The Surprising Path to Greater Creativity
The eight steps that you can practice daily to encourage more creativity in your life are these:
1. Ask
2. Learn
3. Look
4. Play
5. Think
6. Fuse
7. Choose
8. Make
The reason why I liked this book, is because it motivates you to stretch yourself. Don’t be content to travel the same rut. Experiment. Find out what life is like outside the rut. What does it look like? How does it alter your concentration? The book is filled with examples of successful creativity based on the application of the methods and practices that are detailed with each step.
This book is a wonderful resource. Don't bang your head against the wall anymore. Learn how to be more creative today and how to practice until the ideas just flow to you.
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